How to use Threads, Instagrams newest social media platform, without showing a single hair picture

Unleashing Creativity with Instagram's Threads for Hairstylists

Whose excited about Threads, Instagram’s newest social media platform?

Okay… who’s not excited?

It’s ok that you’re not. I mean, I wasn’t exactly a fan of downloading another app either, but I’m happy to report that it’s a breath of fresh air! It’s nice to take a break from all the hair shit you see on Instagram… Hair picture after hair picture, hair tutorial after hair tutorial.

We are always exploring the latest tools and platforms that could bring our hairstyling ventures into the spotlight. But what if I told you, you don’t have to show a single hair picture?

Do I have your buy-in now?

Introducing Instagram's new platform, Threads. While it's designed for sharing intimate moments with close friends, I believe it could be a game-changer for us - even without the hair pictures! Intrigued?

Rule #1 Don’t repurpose the same old Instagram content on Threads.

Now, Let’s dive in👇🏽

1. Share Behind-the-Scenes Snapshots

Your work isn't just about the end results. It's about the whole process - your creativity, your attention to detail, and your dedication. So why not share the setup of your salon, your favorite tools, or even a close-up shot of your hands full of stains or holes in your gloves at work? Threads gives you an excellent platform to showcase your personal working style and bring your clients closer to the entire hairstyling experience.

Post by @mirellamanelli

View on Threads

2. Launching Your Very Own VIP Club

On Threads, you can create a 'Close Friends' list. Think of this as a VIP Club. Treat your special followers to exclusive behind-the-scenes content, personalized advice, or first dibs on new appointment slots. You could even share a special discount code for the week if you sell products online. This can help foster stronger relationships and encourage others to join this exclusive club.

3. Encouraging Client Testimonials

Threads can serve as a wonderful platform for collecting and sharing testimonials. You can request your clients to send in video testimonials or record audio messages about their experiences. Sharing these genuine testimonials can build trust among your audience and give them a glimpse into the satisfaction of your clients.

4. Host Q&A Sessions

Use Threads to host Q&A sessions about hairstyling tips, favorite products, or even how to take care of hair between salon visits. Share the questions you get (without revealing any private client information, of course) and your responses. This way, you not only build a reservoir of valuable information but also establish yourself as an expert in the field.

5. Creating a Personal Connection through Status Updates

Just be yourself! Threads allow you to set a status, which is a great way to connect with your audience on a more personal level. Share an inspirational quote, a quick note about your day, or a funny hairstyling anecdote. This provides a delightful insight into your personality and makes your clients feel more connected to you.

I hope these suggestions inspire you to take your social media game to a new level with Threads, even without showing hair pictures. Remember, creativity is key, and the real beauty of social media is in building authentic connections.

Happy styling, and even happier sharing!

Cheers🥂

Mirella

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